Businesses want to get as many customers as possible. Article syndication is an often selected method, because it works. Read on to find out how to make it work for your needs.
The “no follow” attribute for your link is a helpful option to take advantage of. When users leave comments that are spam, web crawlers can be alerted that such links should not be followed. This will keep the search engines from thinking your website is spam because it has links to spam sites on it and decreases its reputation.
Over time, you will have published many articles across the net. Keep your best articles in a visible spot on your site or consider putting together an eBook you can offer as a freebie. If people like your eBook, it will be shared, and that will reap you additional business.
An eye-catching headline is one of the most important aspects of any article. An interesting headline is more likely to catch a reader’s attention than a boring one. Consider several different ideas rather than settling on the headline that comes to mind. You might even consider asking a friend or family member their opinion.
Having as many viewers as possible is important for success. However, that doesn’t mean you need to write articles for everyone. It is in your best interest to have a few interested and targeted customers than thousands of readers with little or no interest. Do not allow your key audience to be neglected.
If a national or local celebrity has been seen using your product, do not be afraid to ask to advertise the fact. Unpaid endorsements like these can really help your sales. You should take care not to make any false claims in your marketing material, however, as such claims could lead to endless public relations and legal problems.
Numbered Lists
Make sure that your article includes either bullet or numbered lists. Bullets and numbered lists help the reader to better understand and remember the content. Any time you use numbers or bullets in an article, you are telling them to pay attention to those points.
You should have a good template for your articles, and this includes keeping your paragraphs short, between three and five sentences, and your articles under 800 words. Most directories follow the 3-5 sentence/500-700 word criteria for article submissions, and applying it to your writings will ease the distribution of the articles. The criteria requirements for blogs is a little different, at around 300-400 words.
One way that you can ensure you are relating to your readers on a personal level is to write as though you were speaking with a friend. This will keep the tone friendly and light and won’t sound too formal. Give your writing a relaxed, conversational quality that is effortlessly appealing.
When writing articles, it’s important that you craft your individualized style. You want the articles to show your personality in order for readers to actually know you. Try not to sound like anyone else. Sounding like you’re trying to imitate others will make people distrust you.
Furthermore, in order to reach wider audiences and gain new customers, businesses must look for new ways to market themselves. Article syndication is one such tactic. Using this article’s tips can help you improve your marketing skills so you can increase your customer base.