It is quite likely that most of your relatives are on Facebook. But do your current and potential future customers have a Facebook page?
An excellent Facebook marketing tool is contests; therefore, you should utilize it. Provide discounts and prizes to those who give your page a “like.” Make sure you really do award the prize so you will be viewed as an honest businessperson.
Always use a professional when posting on any social media.
Try out Facebook ads for your business. Regular posts only go so far with promotions of goods and/or services. To get real reach into your channel, you should buy some ads on Facebook. They are affordable and can pack quite a marketing punch.
Always post a link to any new content on your site to your Facebook wall. If your site includes a blog, have it automatically summarized and linked on your Facebook. Link your Twitter and Facebook pages to have your tweets posted on your page.
Know when to post about the business outside of your own Facebook page. You can get some attention by doing this. Make sure it is the kind of attention you want. Only make posts on other pages if you’re sharing something worth saying.Do not ever do spam other pages.
Offer an exclusive deal to those that is unique when someone “Likes” your page. Likes can make your Facebook page popular. Try to give a way free to people for “liking” your page. It could be a sweepstakes or something offered to everyone. People are more likely to respond to your requests if the offer is for an appealing item they would like.
Consider Facebook ads. Regular postings only go so far when it comes to promotions of goods and/or services. To reach more into your specific channel, you should buy some ads on Facebook. The cost is negligible compared to the potential gains.
Companies that only have rare contact with customers may not need a page on Facebook pages. Your customers often come and go at random and will want to read your posts everyday on Facebook.Use targeted ads instead of a Facebook instead.
Ask your fans to get involved in various decisions related to your company or business. People enjoy feeling like they are up-to-date and valued. For instance, if you post in blogs, find out what kind of posts they prefer to read.
Facebook is a great content sharing tool. It’s not all about chatting it up with your friends; it’s also a great place to share content too. Treat it as a marketing medium. Write content for Facebook like you would for any other blog, then point your other online presences at your Facebook page. Facebook will bring you a great deal of traffic if you do.
It’s very important that you keep your audience up-to-date. This does not mean posting 5 times a day, but regular updating is important. Your updates should contain information that is targeted to your customer base.
Always establish a Facebook page. Don’t create a Facebook page just because it is the sake of it. Do you utilize it as a means to speak with your customers? Or do you have one so your customers can keep in communication with you?
Never ignore comments and questions on your Facebook page. Thank them for contacting you, and try to give helpful answers to their questions. When you already have an answer available on your website, link to it.
Make sure your Facebook’s page design is similar to that of your website’s. It will help people relate your brand to your page. If you have a totally different design in Facebook, you may puzzle your customers.
Make sure your profile often. If anything changes within your business, make the changes on the profile page. Keeping everything current helps your page up to date can be helpful for customers who are interested in what you have to offer. You may choose to change things around on your profile page; this will keep people coming back to see what you have going on.
Do not leave out people that are already fans. Many people concentrate on getting new fans but forget the patrons they have already. A respected audience is a happy audience. This leads to engagement of your customers who can then spread the word to others.
Ask customers for reviews you can post on your wall. People who are going to appreciate reading reviews and comments from others with experience. Potential customers will have an easier time making decisions about what you offer when they see the thoughts of satisfied customers on your business’s Facebook page.
More than likely you use Facebook, so you know pretty much what a potential customer will see. Take what you know along with these tips to create an exceptional Facebook campaign that’ll land you more fans, followers, and business. The more you work on this, the more money you’re going to make.
Make it easy for visitors to your Facebook page to subscribe or like your page. Make a connection to communicate with visitors by asking them to sign up or register and offering them something in return. Use this to hold sweepstakes or offer coupons.