Do you have much about marketing online? How much of that knowledge pertains to Facebook? Are you more of a traditional marketer that must update their knowledge?
Host a giveaway to generate attention. You should encourage your customers to join by offering a few free products to some of your subscribers. Announce the winners on your Facebook page, and repeat this strategy every time you need to get more subscribers for your campaign.
You ought to urge customers to join by providing freebies to certain subscribers. Post who the names of winners are to your page and watch as your number of followers grows with each giveaway.
You can do this by giving your page colorful or adding lots of photos to it. Facebook users usually respond better to these kinds of pages over plain ones.
Do not leave out people that are already fans. Businesses sometimes concentrate so hard on getting additional followers that they forget the loyal followers they already have. Your audience should feel respected. This leads to engagement of your customers who can then spread the word to others.
Make sure that your Facebook page isn’t being inundated with spam.There are built-in filters that can be put into place if you can’t monitor your page. Any administrator of your page can enter keywords using this tool that will then automatically be filtered out.
Facebook Offers allows you to easily and rapidly promote contests or giving away free products through your website. Set up your offer and switch it to Promoted Post on your wall. You can promote it outside your fan base if its a great offer.
Try to add value and relevancy to each of your Facebook posts. Think about how your fans can truly benefit from reading or viewing your posts. Don’t do a hard sell though.
Answer any questions and reply to all comments. Show your gratitude to followers for contacting you, and give helpful responses.Share links to your site or Facebook page if you have the information they need.
The most important first step to success with Facebook marketing is to build a solid fan base. When you reach that goal, conversion rates skyrocket.
Never share updates that seem irrelevant to your own content. You might be tempted to talk about current events or share a more personal update, but keep in mind that these topics might not interest all your subscribers. Stick to your personal profile for these sorts of discussions.
Offer something exclusive if someone “Likes” your Facebook page. Likes are something that can get your Facebook page a lot of new attention. Think about offering something unique and free when someone likes your page a “like.” You can run a contest if they like your page. People are more likely to respond to your requests if you give them an appealing item they would like.
Take the time to reply to comments posted on your wall. If someone takes the time to contact you, you should also take time to communicate with them.
Never turn off the function that allows people to post comments on your page. Not allowing your customers to post causes them to think that you don’t care about their opinions.
It is always important to nurture your relationships with customers and others you speak with on Facebook. One smart way to build an on-going relationship is to ensure the content you provide is current and easy to understand. Make sure that you periodically run a contest or promotion to reward your most loyal customers deals and promotions.
Run an occasional competition or contest for getting a certain number of “Likes” on your page.Offer a prize to be handed out after your target goal. This should get you lots of new subscribers and gives an additional opportunity for your winner to check out your prize.
Get customers to use your Facebook profile to put up reviews. This will show the quality of your product and give you an idea of whether or not changes need to be made. Having your past customers share their experiences will allow prospective customers to make an informed decision.
Make your Facebook page design similar to that of your website’s. This will help people make the connection between your brand uniform in all areas. If you have a totally different design in Facebook, your following will get confused.
As you can see, the benefits of marketing through Facebook can be immense. Hopefully now you have a more solid understanding of how to use Facebook as a marketing tool. Today is a better time than any to start making money using these tips.
Do not stick to one topic when posting on Facebook; but stay relevant. Yes, it’s important to write content that’s brand related, but you don’t want every post to seem the same. You should engage your customer base in many different ways. Incorporate photos in your posts to stay dynamic and contemporary.