Do you know much experience with online marketing? What do you know about using Facebook marketing?Have you generally stuck with traditional marketing offline mainly?
Offering contests is an effective way to increase your fan base. Offer prizes or special deals to those who like your page. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.
Contests are a good way to increase interest in your company. Offer users prizes or special deals to those who like your Facebook page. Always actually send the prize though; you don’t want to be viewed as dishonest.
You will win kudos from your customers when you take the time to reply to their comments or questions. This means you wall for new comments and use the @ symbol before mentioning your brand’s name. It is especially important to respond quickly to anyone who needs customer service support or posts a complaint.
Make sure your Facebook page isn’t being inundated with spam. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Page administrators can add keywords into the tool that will help keep things filtered.
Make sure that all content you publish online is at least linked through your Facebook. If you publish a blog, post a link and summary of each blog post to your Facebook page. You might even link a Twitter account to your Facebook page and have all tweets show up there as well.
Blog Posts
Facebook Offers is a great tool for promoting giveaways and contests on your site. All that you must do is give them the offer and then set up a Promo Post on the wall of your Facebook page. If the offer is especially awesome, consider promoting it to Facebook in general as opposed to just your following.
Consider Facebook as a platform in sharing content. Facebook is for more than just idle conversation; it is a major source of content.Write blog posts and promote your blog posts from other channels into your Facebook page. Facebook can drive a great deal of traffic to your sites.
Answer questions and comments sent to you via Facebook. Thank people if they have contacted you, and give them a great answer. Share links to your business’s site or FAQs page to help answer common questions.
Use custom tabs to make your Facebook page more efficient. Such tabs let you arrange information on the Facebook page in a manner that works well for your visitors. If you have a current promotion, make a special tab for that.
Custom tabs can give a Facebook marketing page. The tabs will let you organize your page information in an organized manner. For instance, if a contest is going on you can have a tab there to get more information about it.
Know when you ought to make posts about your business outside of a personal Facebook page. Posting on Facebook profiles that you don’t run can get your page gets attention. Make sure it is the attention you want. Only post on another person’s profile page if you have something valuable. Do not spam posts.
Consider carefully before you promote your business on someone else’s page. You can gain attention from others’ Facebook pages. Make sure it is the good kind. You always want to keep your posting professional and a reflection of your business. Do not ever do spam posts.
One easy way to get people to pay attention to your campaign is to give away something. Offer a freebie to anyone who likes your Facebook page or subscribes to your social media pages.
The advice in this article will be helpful no matter how experienced you are with Facebook marketing. But, the key is to actually use the advice given. Planning begins now, so use this advice and do it right.
Facebook marketing is all about eventually selling more of your product. Setting monthly goals will help you do this. Getting a lot of page fans is great, but it doesn’t mean much if it does not translate into more business. If you are not seeing the type of business you want, you may need to adjust your strategy.