Many aspiring websites try to market their website by purchasing ads and writing articles in hopes that they will get noticed. Although these techniques might work, only well-executed SEO can be effective in boosting those websites to the coveted front page of the search results. Read on for some tips to make your site rise to the top of the search page.
When attempting to use SEO on your site to increase traffic, make sure your site is coded well. For example, a site that relies heavily upon JavaScript must be coded efficiently, so that it can be indexed by search engine spiders. If the Flash content is not indexed then your content won’t be indexed.
You should have just enough keywords to succeed at SEO. To keep out of trouble, at least 80 percent of your page content should not be keywords.
Your domain name should contain a keyword related to your content. Make your website simple to find when potential visitors are looking for it. Not everyone will arrive at your site through ads, many will come from product searches.
Spiders cannot read session ids and dynamic language very well, so remember that when making URL names. Search engines spiders have a difficult time navigating dynamic URLs, and as a result, may not index your site correctly. The best way to avoid this problem is by converting dynamic web addresses to static URLs that include your main keyword instead.
In order to really increase your PageRank, you need to not only get visitors to your site, but keep them there. It is believed that the length of time that someone spends on a website will have an influence on the website’s PageRank. It has an influence on your site’s PageRank. Anything that adds interactivity to your site, such as discussion forums and blogs that accept comments, will entice visitors to stay for a longer period of time.
Market yourself as an expert in a field. This tactic will maximize internet marketing efforts. Design your website around a certain niche, and use SEO techniques to drive those potential customers to your site so they can buy your products and services. It is important to listen to what your customers want, not tell them what they want.
Search Engine Friendly
Don’t use Flash on your website if you want it to be search engine friendly. Flash takes a while to load and is not readable for some spiders, so it isn’t indexed. To optimize a site for the search engines, content must be visible and search engine friendly.
While you can do a link exchange with others, it’s a good idea to focus on article exchanges with other website owners in order to raise your site in search engine rankings. Post an article from another site on your own and they will do the same on theirs, both of which include a link back to the other site. It is more efficient than exchanging links, and a win/win for both site owners.
You might actually be able to get some traffic to your site while your site is ranked on the back pages, but your traffic would exponentially increase as soon as you started to implement the proper SEO tactics. By using the tips you’ve just read in this article, you can start to raise the profile of your website.