There are plenty of confusing lingo and terms that are associated with SEO that may appear confusing to start with, but it shouldn’t keep you from creating a successful site. Keep reading for some easy-to-follow SEO tips that can help your site succeed.
Keep articles short and to the point so you can add several on related topics. Long pages are weighed less and short ones weigh more. Many visitors may leave the article if it’s too long.
If your goal is to improve your ranking, you must make your site search engine spider-friendly. Spiders analyze all aspects of your site’s content, but that content must first be easy to find. A site map is a great feature to help spiders determine which pages are the most important.
Even more important than search engine ranking is having great content on the site. One major piece of SEO centers on getting repeat visitors that are actually spending long periods of time on the site. Before you know it, your site will rise to the top.
After you chose the keywords you are going to use throughout your site, be sure to use them in the title of your webpage as well. Your title is your websites first handshake with search engines, so make it friendly and relevant. If you do it this way, the user will click on your website link because it is relevant to what the user was searching for.
Search Engines
When you use properly descriptive title tags, you are ensuring that the search engines understand what content is on your website. Your title tag should be 60 characters or less, because search engines won’t display more content than that. Tags generally carry less weight past that point anyway.
To increase your search engine ranking, include written transcripts of any audio and video content on your site. Your audio and video content will be better understood by search engines if you use transcripts.
Start your SEO rewrite by looking at your description tag. This tag should be relevant to your customers’ needs so that they’ll find you when they search for the tag. Your tag should never be longer than 30 words. Don’t pass 100 KB on the heading page.
The world of podcasts is also something you should consider. Podcasts, in either a video or audio format, are a great way to communicate with your customers with relevant information. Take advantage of the current popularity of pod casts by video taping or voice recording a marketing message. Ensure you provide keyword-rich descriptions for each podcast to entice people on search engines to view your content.
You are bound to gain in the rankings and see greater success when you use the tips you have read here to boost your SEO endeavors. This is no luck involved, and you will find that search engines do not discriminate. All you have to do is employ the right strategies correctly and your rankings will improve.