It’s almost certain that your friends and siblings are on Facebook. But are your customers on Facebook?
Consider holding online contests as a means of your Facebook marketing plan. You could throw a photo contest, for instance, with customers using your product in unusual ways. Make sure you really do award the prize so you will be viewed as an honest businessperson.
Contests are a good way to increase interest in your company. Offer up discounts and prizes or special deals to those who like your page. Always award the prize or you’ll ruin your reputation.
Always keep in mind that the Facebook page for your business is a direct reflection of the professional when you post on any social media.
You must not forget your current customer base. Your current fans can easily be forgotten in the effort of bring in new fans and increasing likes for your page. You should ensure that your audience feels appreciated. Doing so creates brand evangelists that will spread the word to others.
You should encourage your customers to join by providing freebies to certain subscribers. Post who the names of winners on your Facebook page; do this often to grow your business.
You can do so by giving your choice of page an attractive and the addition of graphics. Facebook users tend to be drawn to these kinds of pages compared to plain pages.
Facebook is one of many social media sites out there. This is an extremely popular network but some subcultures or age groups favor other sites. Do some homework to find out where your niche audience spends their social media time.
Offer something exclusive product to people who “like” your page. Likes can make your Facebook page popular. Try to give a way free to people for “liking” your page. It could be something that you can give to everyone or even a sweepstakes. People are more likely to respond to your requests if the offer is for an appealing item they would like.
Social Media
It can be a little rough in the beginning of your marketing efforts. An easy way to get going is to put a Facebook button on your web page. This way your customers can easily flit from one medium to the other without you having to be too “in their face” with promotion. When fans “like” the business via Facebook, you can update them on what happens in your business easily.
Don’t assume Facebook is the only place that people go for marketing on social media purposes. This website is a great place to start with, but some subcultures and age groups prefer other websites. Research and make sure your target audience is using the social media sites they use.
Be extra sure folks are able to “share” the content on your page. Facebook depends on interacting and interacting with others. If you work hard and give people something that they find valuable, it will pay off for you.
Put in real work to keep your fans up to date on your page. That doesn’t mean that you should post multiple times a day; regular updates will do. Be sure that you’re making updates that contain rich content that gives people information that they are interested in.
Make a personality for your posts. If you are boring they will associate that with your brand. Show a bit of personality, however remember to remain professional.
Only use images that are professional looking photos to your page. These photos will give people a great shots of your business. If you decide to post personal photos, ensure that the quality is good, and be sure and take those photos with a high quality camera.
The design on your Facebook page and your website should be similar. For instance if you use royal blue is dominant on your website, use it on the Facebook page too. This will help people make the connection between your page and your brand. On the other hand, having two totally different pages can make customers confused.
Don’t overdo your Facebook Updates. This helps you send messages straight to all your followers. You should only use this feature for important events and news. This should not be used regarding promotional purposes on a continuous basis.
Ask your followers if they will share any content that you post with other people. Offer a discount or other incentive to have your followers share your page with someone else.You could also promise to share a coupon code with everyone once one or your status is shared a set number of times.
Your posts should vary while staying on topic. Your content should be brand related, but you definitely don’t want to get boring. Look for new topics your fans would be interested in. Encourage them to submit pictures for a display, or raise questions they can interact with.
You probably have a personal Facebook page so you’re able to think like a customer already because you’ve been marketed to on it in the past. Take the tips included here, combine that with your own knowledge and move forward with a great marketing campaign. You’ll get more profit if you try harder.