Do you find it challenging to get site visitors? Search engine optimization may be something to try. Search engines may seem random, but all of them follow algorithms that look for specific things on websites. Continue reading to learn more about this for the sake of your website.
Have a few short articles instead of longer ones to keep your rank high. On search engines, long pages are usually weighted lower than shorter ones. Plus, a long article means that the specific info that the visitor was looking for will likely be buried somewhere in the long article and the visitor will quickly abandon it for another site.
Anchor Text
Make sure when writing internal links and backlinks for your website that you use good anchor text. Generic link text, such as “click here”, does not positively affect search engine results. Search engine bots will look for keywords in anchor text and boost your rankings when they see them.
Have a website, particularly one that is perceived as positive and useful by most people, post a link to yours; for instance, a site from a non-profit organization can back-link to you. Having a link on a site with reputable source status gives a search engine more reason to view your site as having valuable and relevant information. If you put content that is unique and pertinent to showcase your website, reputable sites will be more apt to feature links to your website. Do not fill your site with garbage. Make sure your site has value to others.
Including a site map on your website is key to any search engine optimization process. Spiders use the site map to find out information regarding your website. Extremely large sites may require more than just one site map. A good rule to go by is to show only 100 links maximum on any given site map.
Instead of using a link exchange, try using article exchanges to give a boost to your rankings. Article exchange is posting a whole article by another owner of a website on your website along with a credit link, and them doing the same thing with an article written by you. This works even better than link exchanges, and of course each of you get fresh content.
Site Map
Create a site map for your website to help the major search engines index each of your site’s pages. A site map could be a navigation bar, or for sites with a lot of pages, it could work like and index that has links to each page. This helps search engines follow links all the way through your entire site. A site map will help rankings, no matter how small the site is.
Search engine optimization offers exactly what it promises. The tips and suggestions offered in the above article will elevate your site’s search engine rankings as more people are able to find your site. Use each tip one by one for the greatest effect. So get started today and watch your page rank start rising.