If you want to monetize your blog or glean traffic for your website, SEO is crucial to your success. Search engine optimization is making your website appear at the top of searches on Google and other search engines. You should keep reading so you can learn what to do.
When creating pages keeping SEO in mind, it’s better to have many short articles on related topics than one very long article. Search engines weigh the two types of articles differently. They weigh longer articles less favorably. Plus, a long article means that the specific info that the visitor was looking for will likely be buried somewhere in the long article and the visitor will quickly abandon it for another site.
Coding is an important aspect to consider when you are using SEO. When search engines see coding that is not well done, they will pass it up. If you have Flash content without coding, they will not index it at all.
People might come to your website in droves, but if they click away after 5 seconds, it’s not going to help much. There is more and more evidence available suggesting that how long a visitor stays on a site affects their PageRank, according to Quantcast scores. There are a few ways to increase the visitors time spent. Forums, blogs, and posts that can replied to are all great means to increase visitors’ time spent on your site, as they all build interest.
Present yourself in a way that highlights your expert status. It’s a very powerful marketing technique. You need to design a website that appeals to a well-defined consumer niche and that is easy for members of that group to find. It is important that the customers receive whatever it is they are looking for, not what you assume they need.
Site Map
Creating a site map for your website should be an integral part of your overall search engine optimization strategy. Search engine spiders will crawl the site more easily with a site map in place. If your site is large, consider multiple maps. As a rule, try to have no more than 100 links per map.
On top of link exchanges, try out article exchanges as well for better rankings with the search engines. An article exchange is when you post an entire article by another website owner on your site, crediting them with a link, and they do the same with an article you have written. This type of SEO has more success than traditional link exchanges do.
You now see that SEO is an easy and very effective tool in attracting more visitors to your website, without added cost to you. Implementing these tips will help your site become more popular once they’ve taken effect. Apply the tips you learned here today if you want to get ahead of the competition.