Once you get into the world of SEO, you’ll learn that small improvements can make a big difference. If you don’t know about SEO, however, this article will explain some great tips you can use in order to increase your website’s rankings and hopefully propel your site near the front page.
When you use SEO, you should make sure you site is properly coded. Say you use primarily JavaScript for the content on your site, but you have messy code – indexing it will be difficult for search engine spiders. If your site’s Flash content does not include a text-only description or tags, it cannot be indexed by spiders.
To help to keep your website visitor’s interest, you need to make sure that your website’s content is set up to do that. SEO tactics should be meshed with strategies that focus on making people visit your site again and again as well as stay there for longer periods of time. Focusing on these sort of things will help to improve your ranking.
When creating URL names for your separate pages, remember that spiders are not able to make sense of session id names and dynamic language, like /page_id=59. Such language baffles any search engine, and therefore you should endeavor to develop true names for each URL that include an applicable keyword that makes sense in context.
Quantcast Scores
Focus as much on keeping people on your site as you do to get them there. This will, in turn, assist in your PageRank numbers. Increasingly, evidence shows that the time a viewer spends looking at a website (per Quantcast scores and other measures)increases the page ranking. There is more and more evidence suggesting that how long a visitor stays on a site affects their PageRank, according to Quantcast scores. Try adding forums to the site, or allow for comments on key topics and articles. Encouraging participation will increase the amount of time visitors want to stick around.
Improve the content on your site at all times. Visitors will not waste time perusing a site if they cannot find what they want, so getting your content up to par is a good way to keep traffic steady.
Be sure to include full transcripts for any visual or audio content that you have on your site. The main reason providing transcripts is helpful is because this content then can be utilized by search engines. Their spiders can crawl and index the information. In video or audio format, they cannot.
If you listen to some people out there, they still think that putting keywords in the comment tag section will make them more visible. You should focus on the things you post on your site.
Don’t overextend by packing in too many keywords. Choose around 12 keywords that focus on what the bulk of your website is all about. Analytical tools can help bring the most visitors to your site.
Podcasts are an excellent way to deliver content. Podcasts can be either video or audio content, and they are sometimes streamed live. Make sure you provide relevant information for your audience. This content delivery method has really taken off among the general public, and all it takes to get in on this is a digital voice recorder or camcorder. Use descriptions of your podcast to help search engines recognize them.
Being on the first page of search results is the ultimate goal. It’s a difficult climb to the top, especially if you’re in a competitive niche, but it can be done.