With very little guidance you can successfully apply some of the most basic and effective SEO techniques. Read on for some ways to optimize your website.
If you want to be higher up on search engine results, help the web spiders out. Spiders analyze your site’s content and keyword usage to determine rankings; unless your content is easily indexed, your site may not rank as high as you’d like. Help them out by featuring a site map. This shows what is important on your site, and it gives the spiders an idea of how you website works.
Find a name for your domain that relates perfectly to your product and is easily remembered. This information will help YouTube users access your site.
Use product feeds to broaden your customer base, increase traffic, and enhance your online presence. This is where you are going to be able to provide important selling points about your products. Send these to the larger search engines and online consumer assistance websites. A feed reader allows customers to subscribe easily to your feed, too.
Site Map
Include a site map to optimize your search results. Search engine spiders will crawl the site more easily with a site map in place. If it’s a large website, it may have to have more than one site map. It is important to keep the amount of links per map to under 100.
After choosing which keywords are best for your site, get as many as you can in your web page’s title. Your title should be intelligent and relevant, because it is what search engine users will first see of your site. If you do it this way, the user will click on your website link because it is relevant to what the user was searching for.
Search Engines
Use good, descriptive text for your site’s title tag so search engines can figure out the relevance of your site’s content, and display your site in lots of search results. When making title tags, keep the character count under 60. Most search engines don’t display anything past that number. They favor the first 60 characters, as well, giving less weight to words past that.
Make sure that you have a good description tag, so that search engines will direct your target customers to your website. Avoid making your tag longer than 30 words. The entire page should not be more than one hundred KB.
Before beginning a website, research information about your keywords. When you are building your site, find what keywords work for you. Keyword research will allow you to understand what search terms people use to navigate in your particular categories. Your ranking in the results of search engine queries will be raised when the right keywords on your website have been highlighted.
You have probably realized that you need to alter your website now. Implement the tips you have learned to enhance your online presence.